The International Mersey River Festival

The International Mersey River Festival took place in Liverpool last weekend, with guests of The Venue at the Royal Liver Building enjoying great views of all the festivities.

Acts such as Craig Charles, Callabro and Sam Bailey entertained crowds, whilst the streets came alive with street food, artists and performers.   The Venue at the Royal Liver Building hosted 100 VIP guests of Smooth FM. VIPs were joined by special guest Neil Baldwin, the legendary ex-Stoke kit man who inspired BAFTA-winning drama ‘marvellous.’

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In keeping with Smooth FM’s iconic purple branding, The Venue at the Royal Liver Building took on a new purple design. Theming made full use of the blank canvas capabilities of the contemporary space, cloaking the walls in purple and adding Smooth FM branding throughout.

The day included a performance by Beatie Wold, whose ‘Thinking for Two’ melody brought an enchanting atmosphere to the event. Extra sparkle was provided by a special duet performance of ‘Wish’ with Neil Baldwin.